Visitor Flow Simulation and Museum Space Optimization

Scenario-Based Modeling for Improved Visitor Experience and Operational Performance

Event Scenarios and Dynamic Museum Simulation

Modeling museum operations through multi-agent simulation integrates all museum activities, staff movements, and visitor circulation into a single, time-synchronized framework.

Precise and Individualized Behavioral Simulation

We use multi-agent simulation technology, which enables individualized properties, behaviors, and reactions for each element within the model — including visitors, staff, equipment, and spaces. It also tracks their interactions over time.

Each agent operates autonomously with behaviors that influence the overall system. This autonomy allows for highly realistic, detailed modeling of individual behaviors: every visitor or staff member has a unique profile within the simulation, with evolving behaviors throughout their visit.

A Tool Tailored to the Complexity of Public Spaces

This type of simulation is especially effective for analyzing complex mobility patterns within public spaces, such as:

  • Random or directed visitor movement

  • Flow management based on density or spatial configuration

  • Interactions between visitors and staff

  • Impact of architectural or scenographic layouts on circulation

Visitor flow simulation is ideal for studying how individual behaviors combine to create collective movement dynamics within museums and other cultural spaces.


Modeling Visitor Behavior: A Collaborative Design Tool

Dynamic simulation provides a shared, participatory platform for project teams. It helps architects, designers, engineers, and museum staff integrate operational conditions early in the design process, based on observed usage patterns and architectural requirements.

This realistic, interactive approach promotes stakeholder engagement and enables collaborative exploration of both localized factors and overall museum dynamics.

Practical Applications: Improving Reception, Wait Times, and Ergonomics

Simulation scenarios deliver valuable decision-making support to optimize:

  • Visitor reception and orientation

  • Queue management and entrance flows

  • Sizing of ticket counters, kiosks, and cloakrooms

  • Visitor comfort and experience quality

  • Working conditions for front-of-house staff

Multi-agent visitor flow simulation is a strategic tool for creating more efficient, fluid, and welcoming cultural spaces. It allows teams to test layout scenarios, anticipate organizational needs, and co-develop tailored solutions with on-site teams.

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